
Yaap Digital was incorporated on March 09, 2016. The company is a digital marketing, content, and technology services firm helping brands connect with today’s digital-first consumers. It offers integrated solutions including influencer marketing, content creation, performance marketing, UI/UX design, media buying, and analytics, powered by data and AI-driven technologies
| Bidding Dates |
|---|
| 25 Feb 2026 - 27 Feb 2026 |
| Subscription |
|---|
| 4.02x Oversubscribed |
| Minimum Investment | Minimum Lot | Maximum Lot | Lot Size | Number of Shares | Issue Price Band | Post Issue Promoter Holding % | Issue Size | IPO Document |
|---|---|---|---|---|---|---|---|---|
| ₹2,76,000 | 2 | 2 | 1000 | 5.5 M | ₹138 - ₹145 | 59.02 % | ₹762.5 M - ₹801.1 M | RHP DOC |
Yaap Digital IPO SUBSCRIPTION STATUS
27 Feb '26Yaap Digital IPO overall subscription rate was 4.02 times the total available shares
Yaap Digital IPO retail subscription rate was 2.14 times in the retail segment
Yaap Digital IPO non-institutional investor subscription rate was 7.17 times in the non-institutional investor category
Yaap Digital IPO Qualified Institutional Bidder subscription rate was 4.4 times the available shares for Qualified Institutional Bidder
| Day | Retail Individual Investor | HNI (NII) Investors | Qualified Institutional Buyers |
|---|---|---|---|
| Category Reservation | 35% | 15% | 50% |
27 Feb 2026 (Day 3) | 2.14x | 7.17x | 4.4x |
26 Feb 2026 (Day 2) | 0.4x | 2.09x | 1.99x |
25 Feb 2026 (Day 1) | 0.05x | 1.37x | 1.99x |
Yaap Digital FINANCIALS
| Period | Revenue from Operations (Rs in crore) | Net Profit (Rs in crore) | Cash Flow from Operations (Rs in crore) | Free Cash Flow (Rs in crore) | Margins |
| 9MFY26 | 90.2 | 9.2 | -51.0 | -51.4 | 13.9% |
| FY25 | 152.5 | 11.9 | -5.3 | -8.2 | 10.3% |
| FY24 | 112.5 | 2.5 | 35.1 | 34.9 | 5.3% |
| FY23 | 77.6 | -2.6 | 20.3 | 16.0 | -0.9% |
Yaap Digital IPO SUBSCRIPTION STATUS DETAILS
Yaap Digital had 5.5 M shares on offer
Yaap Digital IPO offer price was in the range ₹138 - ₹145
Yaap Digital IPO minimum Investment was ₹276000
Yaap Digital IPO issue size was ₹ 762.5 M - ₹ 801.1 M
Yaap Digital had a minimum lot size of 1000 Shares per application
Yaap Digital NUMBER OF SHARES ON OFFER
Yaap Digital IPO IMPORTANT DATES
| Issue Open Date | 25 Feb 2026 |
| Issue close Date | 27 Feb 2026 |
| Allotment Date | 02 Mar 2026 |
| Refund Date | 04 Mar 2026 |
| Demat Account Credit Date | 04 Mar 2026 |
| Listing Date | 05 Mar 2026 |
| Listing on Exchange(s) | NSE |
| Yaap Digital Allotment Status | Exchange/ Registrar |
Yaap Digital IPO subscription opened on 25 Feb 2026, and closed on 27 Feb 2026
IPO allotment for Yaap Digital was finalized on Monday, 02 Mar 2026
IPO listing for Yaap Digital was on NSE on Thursday, 05 Mar 2026
Yaap Digital IPO LISTING GAINS
| Issue Price (adjusted) | 145.0 |
| Listing Open Price | 127.0 |
| Listing Close Price | 133.3 |
| Listing Gain% | -12.4% |
| Current Gain% | 2.2% |
Yaap Digital Peer
| Stock | Stock Price | Market Cap (Rs crore) | PE TTM | PEG TTM | PS TTM | ROE% | ROA% | Annual Revenue (Rs crore) | Annual Revenue Growth % | Annual Net Profit (Rs crore) | Annual Net Profit Growth % | EPS TTM | EPS TTM Growth % |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Yaap Digital Ltd. | 148.2 | 310.1 | 34.2 | 8.2 | 2.9 | 8.8 | 5.1 | 108.5 | -14.9 | 9.1 | 4.2 | 4.3 | 4.2 |
| Media Matrix Worldwide Ltd. | 16 | 1812.4 | 309.5 | 4.6 | 1.4 | 8.7 | 2.4 | 1261.5 | -33.3 | 5.9 | 67.4 | 0.1 | 67.4 |
| Signpost India Ltd. | 270.8 | 1447.2 | 19.7 | 0.2 | 2.5 | 24.4 | 10.2 | 580.9 | 26.7 | 70.1 | 107.3 | 13.8 | 94.1 |
| Bright Outdoor Media Ltd. | 356.8 | 778.5 | 32.4 | 13 | 10.9 | 155.4 | 21.4 | 24 | 26.1 | 11 | |||
| Praveg Ltd. | 273 | 713.6 | -61.9 | 0.4 | 3 | -2.6 | -1.6 | 242.4 | 39 | -11.5 | -175.2 | -4.4 | -171.9 |
| R K Swamy Ltd. | 105 | 529.9 | 24 | 1.3 | 1.6 | 8.4 | 5.2 | 351.7 | 14.9 | 22.1 | 18.5 | 4.4 | 18.5 |
Yaap Digital INFORMATION ON IPO ISSUE
About Yaap Digital
Yaap Digital was incorporated on March 09, 2016. The company is a digital marketing, content, and technology services firm helping brands connect with today’s digital-first consumers. It offers integrated solutions including influencer marketing, content creation, performance marketing, UI/UX design, media buying, and analytics, powered by data and AI-driven technologies
Object of the Issue
- Funding part payment of purchase consideration for the proposed acquisition of GoZoop Online Private Limited
- Funding capital expenditure to be incurred for establishment of an AI-led short-form content production hub
- Funding their incremental working capital requirements
- Funding inorganic growth through unidentified acquisitions and general corporate purposes
Yaap Digital - PROMOTERS
| Name |
|---|
| Atul Jeevandharkumar Hegde |
| Sudhir Menon |
| Subodh Menon |
Yaap Digital - MANAGEMENT & LEADERSHIP
| Name | Designation |
|---|---|
| Atul Jeevandharkumar Hegde | Chairman & Managing Director |
| Sudhir Menon | Non - Executive Director |
| Subodh Menon | Non - Executive Director |
| Jagadesh Babu Botta | Independent Director |
| Vandana Maithani Singh | Independent Director |
Yaap Digital Book Running Lead Manager
Socradamus Capital Private Limited
mb@socradamus.in
Yaap Digital Registrar to the issue
Mufg Intime India Private Limited
yaapdigital.smeipo@in.mpms.mufg.com
Yaap Digital Strengths
Digital by design, not by transition model
The company is a marketing solutions firm built exclusively for the digital age, with its operations and services designed specifically for the online ecosystem. This digital-first foundation enables faster execution, cost efficiency, and strong adaptability to evolving platforms and consumer trends
Focus on data, content & technology
The company follows a full-stack digital marketing model that integrates strategy, design, content, influencer marketing, paid media, and performance analytics under one platform. By combining data, content, and technology in a unified approach, it delivers scalable, performance-driven campaigns tailored to today’s mobile-first consumers
Built for now approach
The company is structurally and culturally built for the digital age, enabling agile and rapid campaign execution in a fast-changing media environment. Through cross-functional teams and optimized workflows, it delivers trend-responsive, short-form, and performance-driven campaigns with speed and precision
Yaap Digital Risks
Depend on project-based contract
The company derives a significant portion of its revenue from short-term, project-based contracts without long-term client commitments, making its earnings dependent on continuous renewals and new business acquisition. This model may lead to revenue volatility, cash flow fluctuations, and challenges in forecasting and resource planning
Brand reputation risks
The company’s revenue depends significantly on maintaining its brand name and reputation, which play a key role in attracting and retaining clients and employees. Any reputational damage arising from employees, clients, competitors, vendors, legal matters, or media coverage may adversely affect its business and financial performance
Competition
The company operates in a highly competitive digital marketing industry, facing pressure from global technology firms and agile niche agencies. Intense competition and pricing pressure may impact its ability to retain clients, sustain margins, and maintain profitability
IPO FAQs
The promoters of the company are Atul Jeevandharkumar Hegde, Sudhir Menon and Subodh Menon.
The category allocation of qualified institutional buyers is 50.0%, the category allocation of non individual investors or high networth individuals is 15.0% and for retail investors it is 35.0%.
The price band of the IPO is Rs 138.0 - 145.0.
The IPO application opens on Feb 25, 2026 and closes on Feb 27, 2026.
The minimum lot size for the IPO is 2000. The maximum lot size for the IPO is 2000.
For all category investors, the minimum application amount for this IPO is Rs. 276,000.0, the maximum value for this IPO is Rs 290,000.0.
This IPO will be allotted on Mar 02, 2026.
The refund will be credited to your account on Mar 04, 2026.
The allotted shares will be credited to your demat on Mar 04, 2026.
Yaap Digital Ltd.’s shares listed on the stock exchanges on Mar 05, 2026.
