Brainbees Solutions Ltd. was incorporated on May 17, 2010. The company is India’s largest multi-channel retailing platform for mothers', babies' and kids' products, in terms of GMV, for the year ending December 2022. In India, it sells mothers', babies and kids’ products through its online platform, company-owned modern stores, franchisee-owned modern stores, and general trade retail distribution.
| Bidding Dates |
|---|
| 06 Aug 2024 - 08 Aug 2024 |
| Subscription |
|---|
| 12.22x Oversubscribed |
| Minimum Investment | Minimum Lot | Maximum Lot | Lot Size | Number of Shares | Issue Price Band | Post Issue Promoter Holding % | Issue Size | IPO Document |
|---|---|---|---|---|---|---|---|---|
| ₹14,080 | 1 | 13 | 32 | 90.2 M | ₹440 - ₹465 | - | ₹39682.6 M - ₹41937.3 M | RHP DOC |
Brainbees Solutions IPO SUBSCRIPTION STATUS
08 Aug '24Brainbees Solutions IPO overall subscription rate was 12.22 times the total available shares
Brainbees Solutions IPO retail subscription rate was 2.31 times in the retail segment
Brainbees Solutions IPO non-institutional investor subscription rate was 4.68 times in the non-institutional investor category
Brainbees Solutions IPO Qualified Institutional Bidder subscription rate was 19.3 times the available shares for Qualified Institutional Bidder
Brainbees Solutions IPO Employees subscription rate was 6.57 times in the Employees category
| Day | Retail Individual Investor | HNI (NII) Investors | Qualified Institutional Buyers | Employees |
|---|---|---|---|---|
| Category Reservation | 10% | 15% | 75% | - |
08 Aug 2024 (Day 3) | 2.31x | 4.68x | 19.3x | 6.57x |
07 Aug 2024 (Day 2) | 1.06x | 0.3x | 0.03x | 3.44x |
06 Aug 2024 (Day 1) | 0.46x | 0.08x | 0x | 1.79x |
Brainbees Solutions FINANCIALS
| Period | Net Profit (Rs in millions) | Revenue from Operations (Rs in millions) | Cash Flow from Operations (Rs in millions) | Free Cash Flow (Rs in millions) | Margins |
| FY24 | -3,221.7 | 64,808.6 | -420.7 | -3,825.6 | 1.1% |
| FY23 | -4,835.8 | 56,325.4 | -3,989.9 | -6,320.6 | -4.7% |
| FY22 | -776.1 | 24,012.9 | -1,317.3 | -3,496.1 | -0.8% |
Brainbees Solutions IPO SUBSCRIPTION STATUS DETAILS
Brainbees Solutions had 90.2 M shares on offer
Brainbees Solutions IPO offer price was in the range ₹440 - ₹465
Brainbees Solutions IPO minimum Investment was ₹14080
Brainbees Solutions IPO issue size was ₹ 39682.6 M - ₹ 41937.3 M
Brainbees Solutions had a minimum lot size of 32 Shares per application
Brainbees Solutions NUMBER OF SHARES ON OFFER
Brainbees Solutions IPO IMPORTANT DATES
| Issue Open Date | 06 Aug 2024 |
| Issue close Date | 08 Aug 2024 |
| Allotment Date | 09 Aug 2024 |
| Refund Date | 12 Aug 2024 |
| Demat Account Credit Date | 12 Aug 2024 |
| Listing Date | 13 Aug 2024 |
| Listing on Exchange(s) | NSE and BSE |
| Brainbees Solutions Allotment Status | Exchange |
Brainbees Solutions IPO subscription opened on 06 Aug 2024, and closed on 08 Aug 2024
IPO allotment for Brainbees Solutions was finalized on Friday, 09 Aug 2024
IPO listing for Brainbees Solutions was on NSE and BSE on Tuesday, 13 Aug 2024
Brainbees Solutions IPO LISTING GAINS
| Issue Price (adjusted) | 465.0 |
| Listing Open Price | 651.0 |
| Listing Close Price | 679.1 |
| Listing Gain% | 40.0% |
| Current Gain% | -53.9% |
Brainbees Solutions Peer
| Stock | Stock Price | Market Cap (Rs crore) | PE TTM | PEG TTM | PS TTM | ROE% | ROA% | Annual Revenue (Rs crore) | Annual Revenue Growth % | Annual Net Profit (Rs crore) | Annual Net Profit Growth % | EPS TTM | EPS TTM Growth % |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Brainbees Solutions Ltd. | 214.2 | 11120.8 | -79.8 | -3 | 1.3 | -2.9 | -1.6 | 8732.3 | 11.8 | -140.2 | 26.8 | -2.7 | 26.8 |
| Eternal Ltd. | 315 | 303986 | 702 | 15.7 | 4.5 | 1.2 | 0.9 | 55760 | 161.5 | 366 | -30.6 | 0.4 | 44.8 |
| FSN E-Commerce Ventures Ltd. | 332 | 95081.1 | 371.2 | 1.7 | 8.9 | 13.9 | 4.3 | 10055.1 | 26.1 | 199.4 | 201.8 | 0.9 | 221.1 |
| Meesho Ltd. | 191.4 | 88472 | -73.7 | 6.4 | -31 | -17.2 | 13099.1 | 32.3 | -1357.7 | 65.6 | -2.6 | ||
| Info Edge (India) Ltd. | 1225.3 | 79451 | 54.8 | 1.1 | 24.2 | 3.8 | 3 | 4343.3 | 10.7 | 1449.8 | 50.7 | 22.4 | 50.7 |
| Swiggy Ltd. | 280.8 | 77495.8 | -20.7 | 16.9 | 3.1 | -22.7 | -16.4 | 23561 | 50.8 | -4154 | -33.3 | -13.6 | -1.2 |
Brainbees Solutions INFORMATION ON IPO ISSUE
About Brainbees Solutions
Brainbees Solutions Ltd. was incorporated on May 17, 2010. The company is India’s largest multi-channel retailing platform for mothers', babies' and kids' products, in terms of GMV, for the year ending December 2022. In India, it sells mothers', babies and kids’ products through its online platform, company-owned modern stores, franchisee-owned modern stores, and general trade retail distribution.
Object of the Issue
- Expenditure by the company for: (i) setting up new modern stores under the “BabyHug” brand; and (ii) setting up a warehouse, in India
- Expenditure for lease payments for existing identified modern stores owned and operated by the company, in India
- Investment in the Subsidiary, Digital Age for: (i) setting up new modern stores under the FirstCry brand and other home brands; and (ii) lease payments for existing identified modern stores owned and controlled by Digital Age, in India
- Investment in the Subsidiary, FirstCry Trading for overseas expansion by: (i) setting up new modern stores; and (ii) setting up warehouse(s), in KSA
- Investment in the subsidiary, globalbees brands towards acquisition of additional stake in its step-down subsidiaries
- Sales and marketing initiatives
- Technology and data science costs including cloud and server hosting-related costs
- Funding inorganic growth through acquisition and other strategic initiatives and general corporate
Brainbees Solutions Book Running Lead Manager
Kotak Mahindra Capital Company Limited
brainbees.ipo@kotak.com
"Morgan Stanley India Company Private Limited"
firstcryipo@morganstanley.com
BofA Securities India Limited
dg.brainbees_ipo@bofa.com
JM Financial Limited
firstcry.ipo@jmfl.com
Avendus Capital Private Limited
firstcry.ipo@avendus.com
Brainbees Solutions Registrar to the Offer
Link Intime India Private Limited
brainbees.ipo@linkintime.co.in
Brainbees Solutions Strengths
Largest platform
The company is India's largest multi-channel, multi-brand retailing platform for mothers’, babies’ and kids’ products
Customer engagement
The company's technology and data-driven, personalized customer journey leads to higher customer engagement. The brand affinity that it has built with the customers attracts them to engage on the platform and increases customer traffic
Scalable business model
The franchisee model is scalable and provides more touch points at limited additional cost, as the costs of setting up and operating modern stores are borne by franchisees. Its fungible inventory between channels provides resilience from demand fluctuation and obsolescence risks
Brainbees Solutions Risks
Incurred losses
The company has incurred losses in past periods and may continue to do so in the future, which may adversely impact the business and the value of the equity shares
Competitive industry
The company operates in a competitive industry and its failure to compete effectively could have a negative effect on the success of the business
IPO FAQs
This IPO consists of an offer for sale of up to Rs 2,527.7 crore, of 54,359,733 shares. It also consists of a fresh issue of Rs 1,666.0 crore.
The category allocation of qualified institutional buyers is 75.0%, the category allocation of non individual investors or high networth individuals is 15.0% and for retail investors it is 10.0%.
The price band of the IPO is Rs 440.0 - 465.0.
The IPO application opens on Aug 06, 2024 and closes on Aug 08, 2024.
The minimum lot size for the IPO is 32. The maximum lot size for the IPO is 416.
For all category investors, the minimum application amount for this IPO is Rs. 14,080.0, the maximum value for this IPO is Rs 193,440.0.
This IPO will be allotted on Aug 09, 2024.
The refund will be credited to your account on Aug 12, 2024.
The allotted shares will be credited to your demat on Aug 12, 2024.
Brainbees Solutions Ltd.’s shares listed on the stock exchanges on Aug 13, 2024.