R K Swamy was incorporated on February 16, 1973. It is the largest Indian majority-owned integrated marketing services provider, offering a single-window solution for creative, media, data analytics, and market research services. The company provides a comprehensive range of services, including integrated marketing communications, customer data analytics and marketing technology, and full-service market research and syndicated studies.
| Bidding Dates |
|---|
| 04 Mar 2024 - 06 Mar 2024 |
| Subscription |
|---|
| 25.94x Oversubscribed |
| Minimum Investment | Minimum Lot | Maximum Lot | Lot Size | Number of Shares | Issue Price Band | Post Issue Promoter Holding % | Issue Size | IPO Document |
|---|---|---|---|---|---|---|---|---|
| ₹13,500 | 1 | 13 | 50 | 14.7 M | ₹270 - ₹288 | 55.91 % | ₹3970.9 M - ₹4235.6 M | RHP DOC |
R K Swamy IPO SUBSCRIPTION STATUS
06 Mar '24R K Swamy IPO overall subscription rate was 25.94 times the total available shares
R K Swamy IPO retail subscription rate was 34.03 times in the retail segment
R K Swamy IPO non-institutional investor subscription rate was 34.36 times in the non-institutional investor category
R K Swamy IPO Qualified Institutional Bidder subscription rate was 20.58 times the available shares for Qualified Institutional Bidder
R K Swamy IPO Employees subscription rate was 2.52 times in the Employees category
| Day | Retail Individual Investor | HNI (NII) Investors | Qualified Institutional Buyers | Employees |
|---|---|---|---|---|
| Category Reservation | 10% | 15% | 75% | - |
06 Mar 2024 (Day 3) | 34.03x | 34.36x | 20.58x | 2.52x |
05 Mar 2024 (Day 2) | 18.31x | 9.71x | 0.37x | 1.43x |
04 Mar 2024 (Day 1) | 7.86x | 2.97x | 0.01x | 0.58x |
R K Swamy FINANCIALS
| Period | Net Profit (Rs in millions) | Revenue from Operations (Rs in millions) | Cash Flow from Operations (Rs in millions) | Free Cash Flow (Rs in millions) | Margins |
| H1FY24 | 79.3 | 1,411.0 | -352.8 | -363.8 | 14.7% |
| FY23 | 312.6 | 2,926.1 | 291.7 | 246.8 | 21.0% |
| FY22 | 192.6 | 2,344.1 | 640.1 | 610.3 | 18.1% |
| FY21 | 30.8 | 1,735.5 | 499.5 | 489.3 | 15.7% |
R K Swamy IPO SUBSCRIPTION STATUS DETAILS
R K Swamy had 14.7 M shares on offer
R K Swamy IPO offer price was in the range ₹270 - ₹288
R K Swamy IPO minimum Investment was ₹13500
R K Swamy IPO issue size was ₹ 3970.9 M - ₹ 4235.6 M
R K Swamy had a minimum lot size of 50 Shares per application
R K Swamy NUMBER OF SHARES ON OFFER
R K Swamy IPO IMPORTANT DATES
| Issue Open Date | 04 Mar 2024 |
| Issue close Date | 06 Mar 2024 |
| Allotment Date | 07 Mar 2024 |
| Refund Date | 11 Mar 2024 |
| Demat Account Credit Date | 11 Mar 2024 |
| Listing Date | 12 Mar 2024 |
| Listing on Exchange(s) | NSE and BSE |
| R K Swamy Allotment Status | Exchange |
R K Swamy IPO subscription opened on 04 Mar 2024, and closed on 06 Mar 2024
IPO allotment for R K Swamy was finalized on Thursday, 07 Mar 2024
IPO listing for R K Swamy was on NSE and BSE on Tuesday, 12 Mar 2024
R K Swamy IPO LISTING GAINS
| Issue Price (adjusted) | 288.0 |
| Listing Open Price | 250.0 |
| Listing Close Price | 262.6 |
| Listing Gain% | -13.2% |
| Current Gain% | -64.1% |
R K Swamy Peer
| Stock | Stock Price | Market Cap (Rs crore) | PE TTM | PEG TTM | PS TTM | ROE% | ROA% | Annual Revenue (Rs crore) | Annual Revenue Growth % | Annual Net Profit (Rs crore) | Annual Net Profit Growth % | EPS TTM | EPS TTM Growth % |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| R K Swamy Ltd. | 103.3 | 521.4 | 23.6 | 1.3 | 1.5 | 8.4 | 5.2 | 351.7 | 14.9 | 22.1 | 18.5 | 4.4 | 18.5 |
| Media Matrix Worldwide Ltd. | 14.9 | 1691.2 | 288.8 | 4.3 | 1.3 | 8.7 | 2.4 | 1261.5 | -33.3 | 5.9 | 67.4 | 0.1 | 67.4 |
| Signpost India Ltd. | 267.6 | 1430.1 | 19.4 | 0.2 | 2.4 | 24.4 | 10.2 | 580.9 | 26.7 | 70.1 | 107.3 | 13.8 | 94.1 |
| Bright Outdoor Media Ltd. | 360 | 785.6 | 32.7 | 13 | 10.9 | 155.4 | 21.4 | 24 | 26.1 | 11 | |||
| Praveg Ltd. | 276.6 | 722.9 | -62.7 | 0.4 | 3 | -2.6 | -1.6 | 242.4 | 39 | -11.5 | -175.2 | -4.4 | -171.9 |
| Vertoz Ltd. | 36 | 306.5 | 12 | -4.4 | 1.1 | 11.2 | 6.2 | 296.5 | 13.1 | 26.1 | 0.3 | 3 | -2.7 |
R K Swamy INFORMATION ON IPO ISSUE
About R K Swamy
R K Swamy was incorporated on February 16, 1973. It is the largest Indian majority-owned integrated marketing services provider, offering a single-window solution for creative, media, data analytics, and market research services. The company provides a comprehensive range of services, including integrated marketing communications, customer data analytics and marketing technology, and full-service market research and syndicated studies.
Object of the Issue
- Funding the working capital requirements of the company.
- Funding capital expenditure for setting up a digital video content production studio.
- Funding investment in IT infrastructure development for the company and material subsidiaries, Hansa Research and Hansa Customer Equity.
- Funding the establishment of new customer experience centres and computer-aided telephonic interview centres.
- General corporate purposes.
R K Swamy - PROMOTERS
| Name |
|---|
| Srinivasan K Swamy |
| Narasimhan Krishnaswamy |
R K Swamy Book Running Lead Manager
SBI Capital Markets Limited
rkswamy.ipo@sbicaps.com
IIFL Securities Limited
rkswamy.ipo@iiflcap.com
Motilal Oswal Investment Advisors Limited
rkswamy.ipo@motilaloswal.com
R K Swamy Registrar to the Offer
KFin Technologies Limited
rkswamy.ipo@kfintech.com
R K Swamy Strengths
Integrated marketing services provider
The company is the largest Indian majority-owned integrated marketing services provider and has progressively grown its businesses organically in response to market trends and client requirements over the last five decades
Track record
The company boasts a 15-year track record in the data analytics and marketing technology segment, with proven capabilities in producing digital content at scale and a leading position in the market research business
Established internal infrastructure
The company provides clients with an established infrastructure to support all their marketing and advertising needs. Its marketing and client services network spans across 12 Indian cities, with 12 offices and 12 field locations in India
R K Swamy Risks
Dependent on few customers
The company's business heavily relies on key clients, accounting for a significant portion of its revenue. Failure to retain these clients or diversify the client base could materially and adversely impact the business
Competitive industry
The company operates in a competitive industry; its revenues, profits, or market share could be impacted if it fails to compete effectively
Legal and regulatory proceedings
The company, its directors, promoters, and subsidiaries are or may be involved in certain legal and regulatory proceedings. An adverse decision in such proceedings could have a material adverse effect on the business
IPO FAQs
This IPO consists of an offer for sale of up to Rs 250.6 crore, of 8,700,000 shares. It also consists of a fresh issue of Rs 173.0 crore.
The promoters of the company are Srinivasan K Swamy and Narasimhan Krishnaswamy.
The category allocation of qualified institutional buyers is 75.0%, the category allocation of non individual investors or high networth individuals is 15.0% and for retail investors it is 10.0%.
The price band of the IPO is Rs 270.0 - 288.0.
The IPO application opens on Mar 04, 2024 and closes on Mar 06, 2024.
The minimum lot size for the IPO is 50. The maximum lot size for the IPO is 650.
For all category investors, the minimum application amount for this IPO is Rs. 13,500.0, the maximum value for this IPO is Rs 187,200.0.
This IPO will be allotted on Mar 07, 2024.
The refund will be credited to your account on Mar 11, 2024.
The allotted shares will be credited to your demat on Mar 11, 2024.
R K Swamy Ltd.’s shares listed on the stock exchanges on Mar 12, 2024.