Crayons Advertising was incorporated on July 03, 1986. The company is an integrated marketing and communications agency, providing 360-degree solutions to its wide array of clients.
| Bidding Dates |
|---|
| 22 May 2023 - 25 May 2023 |
| Subscription |
|---|
| 137.28x Oversubscribed |
| Minimum Investment | Minimum Lot | Maximum Lot | Lot Size | Number of Shares | Issue Price Band | Post Issue Promoter Holding % | Issue Size | IPO Document |
|---|---|---|---|---|---|---|---|---|
| ₹1,30,000 | 1 | 1 | 2000 | 6.4 M | ₹62 - ₹65 | 73.68 % | ₹398.7 M - ₹417.9 M | RHP DOC |
Crayons Advertising IPO SUBSCRIPTION STATUS
25 May '23Crayons Advertising IPO overall subscription rate was 137.28 times the total available shares
Crayons Advertising IPO retail subscription rate was 225.67 times in the retail segment
Crayons Advertising IPO non-institutional investor subscription rate was 308.58 times in the non-institutional investor category
Crayons Advertising IPO Qualified Institutional Bidder subscription rate was 24.01 times the available shares for Qualified Institutional Bidder
| Day | Retail Individual Investor | HNI (NII) Investors | Qualified Institutional Buyers |
|---|---|---|---|
| Category Reservation | 35% | 15% | 50% |
25 May 2023 (Day 4) | 225.67x | 308.58x | 24.01x |
24 May 2023 (Day 3) | 75.41x | 22.29x | 0.42x |
23 May 2023 (Day 2) | 36.97x | 9.15x | 0.05x |
22 May 2023 (Day 1) | 11.27x | 3.5x | 0x |
Crayons Advertising FINANCIALS
| Period | Net Profit (Rs in millions) | Revenue from Operations (Rs in millions) | Cash Flow from Operations (Rs in millions) | Free Cash Flow (Rs in millions) |
| 9MFY23 | 126.7 | 1,990.1 | -125.9 | -140.6 |
| FY22 | 16.1 | 1,925.3 | 98.8 | 96.9 |
| FY21 | 1.3 | 1,049.7 | -19.2 | -20.2 |
| FY20 | 11.7 | 1,610.0 | -107.1 | -100.2 |
Crayons Advertising IPO SUBSCRIPTION STATUS DETAILS
Crayons Advertising had 6.4 M shares on offer
Crayons Advertising IPO offer price was in the range ₹62 - ₹65
Crayons Advertising IPO minimum Investment was ₹130000
Crayons Advertising IPO issue size was ₹ 398.7 M - ₹ 417.9 M
Crayons Advertising had a minimum lot size of 2000 Shares per application
Crayons Advertising NUMBER OF SHARES ON OFFER
Crayons Advertising IPO IMPORTANT DATES
| Issue Open Date | 22 May 2023 |
| Issue close Date | 25 May 2023 |
| Allotment Date | 30 May 2023 |
| Refund Date | 31 May 2023 |
| Demat Account Credit Date | 01 Jun 2023 |
| Listing Date | 02 Jun 2023 |
| Listing on Exchange(s) | NSE |
| Crayons Advertising Allotment Status | Exchange |
Crayons Advertising IPO subscription opened on 22 May 2023, and closed on 25 May 2023
IPO allotment for Crayons Advertising was finalized on Tuesday, 30 May 2023
IPO listing for Crayons Advertising was on NSE on Friday, 02 Jun 2023
Crayons Advertising IPO LISTING GAINS
| Issue Price (adjusted) | 65.0 |
| Listing Open Price | 90.0 |
| Listing Close Price | 94.5 |
| Listing Gain% | 38.5% |
| Current Gain% | -60.1% |
Crayons Advertising Peer
| Stock | Stock Price | Market Cap (Rs crore) | PE TTM | PEG TTM | PS TTM | ROE% | ROA% | Annual Revenue (Rs crore) | Annual Revenue Growth % | Annual Net Profit (Rs crore) | Annual Net Profit Growth % | EPS TTM | EPS TTM Growth % |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Crayons Advertising Ltd. | 26 | 63.4 | 15.3 | -0.2 | 0.2 | 3.4 | 1.8 | 320 | 33.6 | 4.1 | -62.2 | 1.7 | -62.2 |
| Media Matrix Worldwide Ltd. | 15.6 | 1762.5 | 301 | 4.5 | 1.4 | 8.7 | 2.4 | 1261.5 | -33.3 | 5.9 | 67.4 | 0.1 | 67.4 |
| Signpost India Ltd. | 267.7 | 1430.9 | 19.5 | 0.2 | 2.4 | 24.4 | 10.2 | 580.9 | 26.7 | 70.1 | 107.3 | 13.8 | 94.1 |
| Bright Outdoor Media Ltd. | 352 | 768.2 | 31.9 | 13 | 10.9 | 155.4 | 21.4 | 24 | 26.1 | 11 | |||
| Praveg Ltd. | 277.4 | 725 | -62.9 | 0.4 | 3 | -2.6 | -1.6 | 242.4 | 39 | -11.5 | -175.2 | -4.4 | -171.9 |
| R K Swamy Ltd. | 106.4 | 537.1 | 24.3 | 1.3 | 1.6 | 8.4 | 5.2 | 351.7 | 14.9 | 22.1 | 18.5 | 4.4 | 18.5 |
Crayons Advertising INFORMATION ON IPO ISSUE
About Crayons Advertising
Crayons Advertising was incorporated on July 03, 1986. The company is an integrated marketing and communications agency, providing 360-degree solutions to its wide array of clients.
Object of the Issue
- Funding of working capital requirements of the company
- Capital expenditure on infrastructure and cutting-edge technology for expansion
- General corporate expenses
Crayons Advertising - PROMOTERS
| Name |
|---|
| Kunal Lalani |
| Vimi Lalani |
Crayons Advertising Lead Manager to the Issue
Corporate Capital Ventures Private Limited
smeipo@ccvindia.com
Crayons Advertising Registrar to the Issue
Skyline Financial Services Private Limited
ipo@skylinerta.com
Crayons Advertising Strengths
Experienced promoters
The company's promoters have significant industry experience and are instrumental in its consistent growth
Well-equipped with advanced technology
The company is well-equipped with advanced equipment required in the industry. This provides it with an edge over its competitors
Crayons Advertising Risks
Negative cash flows
The company has had negative cash flows in the past years. Sustained negative cash flow could impact the company's growth and business
Reliant on third parties
The company relies on third parties to provide services like designing, purchase of media and other materials required for the advertising business
IPO FAQs
The promoters of the company are Kunal Lalani and Vimi Lalani.
The category allocation of qualified institutional buyers is 50.0%, the category allocation of non individual investors or high networth individuals is 15.0% and for retail investors it is 35.0%.
The price band of the IPO is Rs 62.0 - 65.0.
The IPO application opens on May 22, 2023 and closes on May 25, 2023.
The minimum lot size for the IPO is 2000. The maximum lot size for the IPO is 2000.
For all category investors, the minimum application amount for this IPO is Rs. 130,000.0, the maximum value for this IPO is Rs 130,000.0.
This IPO will be allotted on May 30, 2023.
The refund will be credited to your account on May 31, 2023.
The allotted shares will be credited to your demat on Jun 01, 2023.
Crayons Advertising Ltd.’s shares listed on the stock exchanges on Jun 02, 2023.